Modern organizations are looking for ways to really engage their clients. Consumers become audiences, looking for true and heartfelt experiences. This book provides answers for everyone who wants to turn this into reality.
Reinventing Strategic Innovation delivers a bold blueprint for strategic innovation that blends design-based methods with powerful change theories to spark real transformation.
Visual thinking is important in today’s business settings. This book provides you the skills to develop your own style and teaches you how to generate change by integrating visual communication.
Many designs that appear in today’s society will circulate and encounter audiences of many different cultures and languages. The Politics of Design enhances your visual literacy for communication beyond borders and cultures.
This graphic novel tells the stories of design leaders who have used design to transform the way their organizations create products and services for their customers. It inspires readers on how to instigate meaningful change within large organizations.
This versatile deck of cards is designed to spark new ways of thinking and doing by reconnecting with the natural world. The cards can be used to overcome a creative block, guide a brainstorm session, or get inspired with a new perspective.
Packed with case studies, strategic insights, and actionable tools, this book empowers organisations to transform challenges into opportunities for long-term success.
A practical book for practitioners and non-practitioners alike interested in better service delivery, this book is the definitive new guide to designing services that work for users.
This book blends traditional design fundamentals with new ideas, offering fresh perspectives on communication. A valuable resource for students and professionals, it looks towards the future of design.
Supported by the latest neuroscience, this book gives you hands-on advice on how to enhance your own creativity. An inspiring combination of theory, techniques, anecdotes and exercises to help you access better ideas and bigger breakthroughs.
Identity consultant Stijn van Diemen presents eight strategic perspectives on corporate identity, using real-world case studies to help managers and marketers apply these models for better decisions and outcomes.
This is an action-oriented book for managers and entrepreneurs searching ways to tackle issues they face in terms of developing and delivering services. The book focuses on service organizations, with a broad interpretation of services.
This book proposes eight strategic design practices for design professionals who seek to grow or have already grown into a more strategic role in innovation.
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