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Visual Merchandising Fourth Edition
Visual Merchandising Fourth Edition

Visual Merchandising Fourth Edition

€36,00Incl. tax

This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experience.

  • Free shipping within the Netherlands

    On orders of 20 euros and more

Product description

Content

This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experience. Featuring a range of shops, from fashion emporia such as Selfridges, Printemps, and Bergdorf Goodman to small outlets, the book offers practical advice, supported by tips from the most inspiring visual merchandisers and creative directors across the world.

It reveals the secrets of their profession and all there is to know about the latest technology, mannequins, props etc. It also examines the psychology and ever-changing trends behind consumer behaviour.

Visual merchandising is presented through lavish colour photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.

 

 

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Available from November 2021

Specs

ISBN: 9781913947323
Author: Tony Morgan
Format: Paperback
21.6x28
Pages: 224

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0 reviews

Specifications

Author
cover
Paperback
pages
224 pages
dimensions
21,6 x 28 cm
ISBN
ISBN 978 19 1394 732 3

Specifications

Author
cover
Paperback
pages
224 pages
dimensions
21,6 x 28 cm
ISBN
ISBN 978 19 1394 732 3

Visual Merchandising Fourth Edition

0 reviews

Review Tony Morgan Visual Merchandising Fourth Edition

This comprehensive guide to visual merchandising covers both window dressing and in-store design, as..

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