Are We There Yet?
Are our innovation efforts aligned to the challenges of our times? With so much being written on design thinking, why do so many firms struggle to adopt this mindset and make this transition?
Free shipping within the Netherlands
On orders of 20 euros and moreFast global delivery
Next day in NL, 1-5 business days in Europe and US, other countries ASAP
Product description
| The fundamental question that the book addresses is, Are our innovation efforts aligned to the challenges of our times? We face high costs, global competition, low productivity, and technology disruptions. Our education system is geared towards solving known problems through an inductive thinking mindset. We have relied on massive technology investments as our source of competitive advantage, but our growth is declining. If we want to maintain our standard of living, we need firms to grow. The concept of design thinking is often described as the mindset for firms to make this transition. But with so much being written on design thinking, why do so many firms struggle to adopt this mindset and make this transition? | |
Author |
| |
Press | “Bucolo effectively presents frameworks and methods for designers and their collaborators to help SMEs prepare “for the strategic renewal they need to undertake to remain competitive in a new economic construct.” - DesignObserver.com | |
Quote | "The book features practical techniques and examples, written in Bucolo's relaxed and friendly style, making it an easy read, and not at all high-brow." - Curvelive.com |
Reviews
Preview
Specifications
Are We There Yet?
0 reviewsReview Are We There Yet?
Are our innovation efforts aligned to the challenges of our times? With so much being written on des..