| Article number: | 9789063696115 |
There’s a lot of information out there. Getting your message across without adding to the noise is no easy feat. As a content creator, I am constantly reminded that in order to be remarkable, content has to be valuable to the audience it's intended for. Sometimes it's easier said than done.
Luckily there are resources out there that can help you organize your thoughts and execute your message strategically. One of those is 'Influence: Powerful Communications, Positive Change.'
This book is bound to become your personal communications coach. Each page is filled with examples, insight from experts, and tools that can help you shape your very own communications strategy. Regardless of what industry you’re in, or if you’re even a comms professional for that matter, this book is a must-read!
There’s a lot of information out there. Getting your message across without adding to the noise is no easy feat. As a content creator, I am constantly reminded that in order to be remarkable, content has to be valuable to the audience it's intended for. Sometimes it's easier said than done.
Luckily there are resources out there that can help you organize your thoughts and execute your message strategically. One of those is 'Influence: Powerful Communications, Positive Change.'
This book is bound to become your personal communications coach. Each page is filled with examples, insight from experts, and tools that can help you shape your very own communications strategy. Regardless of what industry you’re in, or if you’re even a comms professional for that matter, this book is a must-read!
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Content |
Influence is the leadership book you’ve been looking for. Every leader aims to make a positive impact upon their organisation, but doing so is never as straightforward as one might initially think. This book addresses this issue. Here you will learn skills that will enable you to get ready to progress further with your management of projects, businesses, and teams. You will learn how to improve your communication, developing future skills that will benefit you for many years to come. Author Adam Stones’ ‘Five Traits Of Influence’ model is the methodology that will equip you with a lifetime skills guarantee. A series of lessons that will forever benefit your leadership skills and help you achieve real progress within your leadership. Learn how to correctly spot who your audience is, how to identify what your purpose is, how to develop a clear plan for communications and many more invaluable skills. Read an overview of the skills to unlock the skill of Communication. |
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Author |
Adam Stones is an award-winning writer and communications strategist working exclusively with people and brands making a positive impact. After several years working with UK media (including BBC Magazines and Telegraph Media Group), he spent eight years working for two of London’s leading communications agencies: Burson Cohn & Wolfe (PRovoke’s Global Agency of the Year 2020) and Forster Communications (Consultancy of the Year 2021 at edie Sustainability Leaders Awards). In 2016, he moved to Amsterdam and established his own purpose-focused enterprise, A’DAM Communications. |
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Press |
"This book cracks the code on change communications – it’s timely, relevant and really well-written." – Peter Gilheany, Forster Communications |
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"This book cracks the code on change communications – it’s timely, relevant and really well written." – Peter Gilheany, Forster Communications "Truly a shortcut to becoming a strong communicator, which is otherwise a journey that takes years of learning the hard way." – Sjors Mahler, pr.co
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