



Article number: | 9789063696276 |
Availability: | In stock |
Content |
There is a story behind every bottle of wine. As a winemaker, you can make a statement with your label. It is the showcase of your company. And more importantly, it can persuade consumers to buy your product. The label should be in line with the wine you can expect in your glass. This is why Jur Baart and Bas Korpel decided to write Burp, because they strongly believe that a wine tastes better when you know the story behind it. |
Author |
Bas Korpel is a storyteller, vinologist and copywriter. Ever since 2011 his work has focused on the world of wine. He works as a commercial wine writer, critic and columnist. Previously, Korpel worked for several advertising agencies in Amsterdam and has a background in Hospitality Management. By the time Jur Baart was 12 years old, he knew he wanted to be in the creative business. Currently, he is the owner of multi-award-winning agency Fitzroy, co-founder of Brave The Sea, Business Angel at several startups and board member of the Esprix Awards. In his spare time he paints and illustrates. Baart developed the concept for Burp and illustrated the book throughout. The photography in the book is by Danny Griffioen. Griffioen established himself as an Amsterdam-based photographer after a page-wide portrait on the front page of Die Zeit. He also started working as a film director in 2018. |
Press |
"I like the idea that wine can entertain and make you smile.That’s why I’m looking forward to receiving my copy of Burp, which focuses on the design and the stories behind the labels." – Tim Atkin, wine writer, critic and Master of Wine "Full of outspoken stories along with surprising illustrations and accompanying photography" – Creative Boom "Not only the stories are outspoken, but also the design." – gestalten |
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