Sara Fortier

Sara Fortier is a seasoned UX and service design leader with over 14 years of experience in design strategy, research, and digital transformation. As the CEO and Founder of Outwitly Inc., she has built a business known for its innovative staffing model and high client impact. A former Design Director in Silicon Valley, she has led projects for Fortune 100 companies, improving efficiency and user experience. Sara is also a dedicated educator, having taught UX and service design at Carleton University. Her expertise spans government, healthcare, education, and SaaS, making her a sought-after voice in design research and UX strategy.