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Our globalizing world, with interconnected societies and worldwide cooperation, with migration and ever-increasing digitization brings together a complexity of cultural groups that need to live together. And that consequently confronts designers with the challenge of facing cultural diversity in design.
This book offers a detailed overview of both theory and practical methods to become culture sensitive in the 21st century design culture. Richly illustrated by anecdotes, examples and cases this book motivates design students, practitioners and educators to reflect on their own cultural backgrounds, learn more about the theories around cultures, and at the same time to stimulate them to put insights into practice.
Culture Sensitive Design helps not only to avoid mismatches between intended users and designs, to avoid mistakes that make our designs unacceptable for some groups of people. It is also it is needed to open up the design space, creating a great source of new and better solutions.
Annemiek van Boeijen (MSc), trained as an industrial designer, is Assistant Professor Industrial Design at the faculty of Industrial Design Engineering at the Delft University of Technology. Her research focuses on the role of culture in design processes. The aim is to develop knowledge and design methods & tools that support designers with a culture sensitive approach to design. She is initiator and co-editor of the Delft Design Guide, moderator of the awarded Massive Open Online Course Product Design: The Delft Design Approach, and runs the double blended online course for master design students and design practitioners in Cultural Sensitive Design.
€ 29,99 - Available from May 2020
ISBN: 978 90 6369 468 5